Barnum Effect

Every morning there’s a rapid turn of pages. Then a quick scan for the right zodiac sign. Then there’s a sigh… how did they get it so right?!

Have you ever wondered how life descriptions based on zodiac signs are so accurate? Chances are, these are general descriptions that apply to a vast majority of people. By believing in these, many of us are falling prey to the Barnum Effect which is the acceptance of general factors as specific to one’s life.

Considering the current world population, each zodiac sign would have approximately 650 million people! So, by believing in these descriptions, you are equating your life’s path to that of around 650 million others! Instead, be yourself and be the author of your story!

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